Marketing Foundations Intensive

This is a prerequisite for all done-for-you services, and for the Marketing Content Intensive.

Basically, everyone starts here.

You know that your marketing needs help - but what exactly does it need?

GIF: Binoculars are looking from left to right and inside the eyepieces you can see the word "searching."

You’ve been searching for the secret sauce:

  • the right social media platform

  • the right content

  • the right audience

  • the right strategy

  • the right VA or marketing person

But you’re looking in all the wrong places...

You don’t need to discover some brand-spanking-new top-secret information.

You need to take what you already know, hone that, and use that.

As the CEO, you are your best marketer - hands down.

(yes, you really are!)

And before you can pass the marketing reigns so that you can focus on other CEO things, you first have to make yourself duplicatable.

The key to a sustainable marketing plan - one that’s efficient and effective - doesn’t have to do with:

  • What you post on social media

  • The email you send to your list

  • Who you decide to hire

If there’s not enough pinpoint cohesion in your marketing, none of it is going to work. 

So, if you’re still looking for the magic wand, I’m here to tell you, that it starts with developing a custom and comprehensive Marketing Blueprint.

Ok, it’s not really magic…

It's an art. And a science.

It’s essential that you get your awareness, knowledge, and expertise out of your brain and onto paper. 

Not only will that provide the foundations needed to effectively outsource your marketing, it’ll also strengthen your marketing muscle so that you have an Olympic-level understanding of how to reach your customers.

Have you heard of the "forest for the trees" analogy?

You can't see the forest for the trees. GIF of various tree with 2 butterflies fluttering.

When you're in the midst of the forest, it's hard to see the overall layout because all you can see are the trees around you.

Similarly, when you're deeply involved in your own business challenges, it can be difficult to gain perspective and see the bigger picture.

That's why having an external support or consultant is crucial—they can step back and look at the entire 'forest,' providing insights and guidance that you might miss because you're too close to the 'trees.'

That is why I will serve as your 'forest guide' as we partner together to create your unique Marketing Blueprint through a Marketing Foundations Intensive.

What you can expect:

  • You will submit your intake form by end-of-day Friday, the week before your Intensive (otherwise, your intensive will be rescheduled)

  • We'll meet for a 2-hour Marketing Foundations Intensive (Scheduled on a Tuesday from 9a-11a PT)

  • Your custom Marketing Blueprint, delivered via Google Doc. Includes:

    • Business Overview

    • Ideal Client Profile

    • Content Strategy

    • Brand Voice and Style Guide

    • Brand Visual Style Guide 

  • 1-hour follow-up call to deliver and answer any questions (The same Tuesday from 3p-4p PT)

It’s time to break through the marketing uncertainty and lay the foundation for effective and efficient marketing that’s aligned with your values and goals.

Have questions? Schedule a call with Meg

Mia Francis-Poulin

Vince Reed

Melody Pourmoradi

Dr. Angela Lauria

Don't want to watch the videos? Let me summarize:

About Me

  • One of the best online marketing brains

  • A super high integrity human

  • Beautiful communication and collaboration

  • Always prepared

  • A pleasure to work with

  • Incredibly hard worker

  • An endless flow of ideas and creativity

  • A great writer

  • Always exceeds expectations

  • Work is impeccable

  • Expertise is top-notch

  • Trusted, wholeheartedly

  • Completely committed to our success

  • Consistently there for us when needed

About My Work

  • Aligned all of our marketing channels to meet our goals and KPIs

  • Created a content marketing strategy that fit with our company

  • Dramatically increased engagement and activity on social media

  • Took complete control of a month-long book launch campaign - it was brilliant

  • Creates kick-ass graphics

  • Organized our content insanity

  • Coordinated with our team to support marketing efforts - Meg channeled everything

  • With a super tiny (Facebook Ads) budget and super big goals, Meg blew it out of the water.

  • Helped systemize various processes

  • If she doesn't know the answer, she's going to research and figure it out.

  • She'll test and tweak strategies until we get the results we're looking for

  • It was all an amazing experience

BLACK LIVES MATTER

LOVE KNOWS NO GENDER

EQUITY IS ESSENTIAL

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